If you’re reading this blog post, chances are you already know you should incorporate more video content into your marketing.
But like most new strategies, you might need to prove its ROI before you get budget. And that can be tricky, because to make a great video, you need a few things — like a camera and editing software.
You might already have a high-quality camera built into your smartphone, but to edit your raw footage to prepare it for publication and distribution, you may need to hop on the computer.
There’s a good chance you already have video editing software installed on your computer. For Windows, that’s Windows Movie Maker, and for Macs, it’s iMovie. But depending on your particular skill set and what it is you’re trying to accomplish with your videos, you may find that these options aren’t packed with enough features.
The good news: There are several free video editing solutions you can download that run the gamut from super simple to Hollywood-level powerful. Use these to start making videos today.
1) Machete Video Editor Lite (Windows)
2) Avidemux (Windows/Mac/Linux)
3) WeVideo (Cloud-based)
4) VSDC Free Video Editor (Windows)
5) Wondershare Filmora (Windows/Mac)
6) Blender (Windows/Mac/Linux)
7) Lightworks (Windows/Mac/Linux)
8) Shotcut (Windows/Mac/Linux)
9) HitFilm (Windows/Mac)
Continue reading this article here: https://blog.hubspot.com/marketing/video-editing-software
September 6, 2017
Marketing Hints & Tips